Wednesday, December 9, 2009

Where PR is found in YOUR everyday life PART 2

BRANDING...

It is almost an everyday occurrence when we hear new rumors about someone around us. Being in college, it is unusual to not hear these things.

Most of the time it is the negative false accusations we hear or spread and rarely ever false stories of triumph (spread by a third party).

This is a sure method to ruin an individuals brand. (Yes, we as people have our own brands or reps as well.)

Most of the time, these rumors are created out of spite, jealousy or wrongful communication among peers.

Without PR (taking control of the situation), these rumors go uncleared and leave a mark on your brand. PR is (among other things) an effective way of communicating and protecting these brands in your everyday life.

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